SEFFNER, Fla. — Rooms To Go has acquired the 12-store Carls Patio, wading knee-deep into the alfresco cl with affairs for added expansion.
RTG CEO Jeff Seaman told Furniture Today his aggregation bankrupt on the accord with Carls Patio buyer Weinberg Capital Group of Cleveland today and that the accretion is aloof the alpha of RTG’s affairs to aggrandize into the cl in all of its markets.
Seaman said Carls already has a “good team” that will abide in place, led by President Paul Otowchits.
“The Carls aggregation is activity to accomplish Carls,” he said. “What we accompany to the table is a all-around aculation chain, economies of scale, advertising, things like that.”
Merchandise-wise, Seaman said, “I accept Rooms To Go, alive with a Carls’ affairs team, will be able to buy bigger than they’re buying. Our additional footfall (will be) to advance a band for Rooms To Go to sell.”
Seaman acclaimed that the majority of RTG food are on the coast, “so we ane we can advertise patio everywhere,” but the exact retail architecture is still be determined. It could beggarly abstracted stores, alfresco departments in RTG food or a combination.
However, there are no actual affairs to change the name of the Carl’s Patio in Florida, area the banker operates 12 food — including an aperture — in Tampa, Delray Beach, Sarasota, Fort Myers, Naples, Boca Raton, Fort Lauderdale, Aventura, Miami and Palm Beach Gardens.
Brands acclaimed on Carls website accommodate Woodard, Lloyd Flanders, Les Jardins, Castelle and an absolute Fifth & S line.
Seaman said RTG’s booty on alfresco will be “a little altered than Ashley or The Home Depot or a administration store.”
“It’s activity to be added specialized and regionalized,” accretion above the Carls look, which is “very adapted for Florida.”
Seaman aboriginal appear RTG’s admiration to access an alfresco banker and jumps its access into the cl this accomplished June, including through an ad that ran in Furniture Today. He told Furniture Today it was article the aggregation had been cerebration about for a continued time and, “If there is a appropriate acquisition, it would be bigger for us to do it that way than alpha from scratch.”
Rooms To Go is No 5. on Furniture Today’s best contempo Top 100 with estimated 2016 sales of $2.35 billion and 135 food in Florida, Georgia, the Carolinas, Louisiana, Mississippi, Tennessee, Texas, Alabama and Virginia.
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